Perhaps we met at Convergence'08. Here are the 10-things we might have discussed to increase your website traffic ... for FREE.

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Keeping your low-stats a closely guarded secret from the sales team? Surprise they already know your traffic is low. Enlist the team's help. The top-100 radio stations average 6% of their cum-weekly audience visiting their website. The top 10 average 30% and some have more than 100% of the listening audience making the website even more popular than the broadcast program. The team can make a difference let them help.

Pick tomorrow, next week, month, quarter … forget the year that's too long to be meaningful. You do not have to add rewards, just a visible target will help get you there. If your web traffic is below 6% then go for 6% of your cum-weekly listening audience to make a visit to your website. If you are higher reach out for 30%. Don't wait for annual reviews. Just pick a target and set a date.

Challenge the web manager to achieve goal on or before the date. Now the really hard part … get out of the way. Let them add new pages, new items, and new graphics. Challenge them to learn the program management skills to make changes quickly and correctly. Don't second guess them. They may have more traffic on their Myspace pages than you have on your website.

Promoting your website is like telling someone your engineer's name. It's not the engineer or website that is important. It's the content. Save the promo opportunity for a real message.

Include ".com" on all other promos, events, calendars, and contests ... everything. Make the web site a part of all activities.

6. Build a webpage for each sponsor campaign … back links are important and you can provide them for no additional cost. Make your station more effective instead of matching discounts. Advanced sponsors can track the traffic from your site.

Add Google Adwords-Analytics to your website. They are free and they are good. Google will email you a traffic count every morning. It's good stuff.

Now that you will have more content on your website it is time to add a search tool. Use the Google Search tool. It's free and it pays.

Google AdSense can fill blank banner ads positions. Rather than lose the opportunity use the text ads. Afraid your local clients might find Adwords to be a cheap way onto your website? It is and it can be great. Imagine clients showing up on your website that you never thought would become sponsors. Let them start here and grow into bigger sponsors and clients.

Use CELLit Media Services. It's FREE. Add video and picture tools to your web site. You can be online in one-day. No start up expense and no operating expense. We are a syndicated service free to you. The hosted pages to carry advertising from us that helps pay for the free service to you.