02/03/11 by Trevor Oldak | Blog, Development Blog | No Comments »
Our developers are back with more features and tools for Cellit Studio!
[Click here for Part 1 of this article]
widgit
Redeem coupons on an iPhone/iPad, android device, or on your cash register. All integrate seamlessly with the Cellit Studio platform.
Task Scheduler
Enable a poll at precisely 8:45 a.m. or change the autoreply on a keyword at exactly noon. You can receive a text message or email when the task is completed successfully, and don’t have to worry about being available at specific times to perform something that our system can do for you.
Categories
Classify your Messages, Campaigns, Datafields and Polls to allow for easy organization and navigation of your work within Studio.
Datafield patterns
Validate email addresses, phone numbers, states, dates, and other customer information to boost your customer database accuracy.
Keyword activity
See who is texting in what keywords at what time, and export it to XLS or CSV.
Feedback
Now, you can get feedback directly from your clients on what they think of your mobile club. All they need to do is text FEEDBACK to your shortcode, and their response will be stored for you to see.
Custom designs and URLs
Don’t like the colors of Studio? Want to see your own company logo at the top? Want a URL other than cellitstudio.com? We can accommodate whatever customizations that you want!
Opt-in datafields
Now, you can require further information in the opt-in process. Instead of replying YES to opt in, people can reply with their email address, or zip code, or pretty much any other information that you want.
Call us at 800-790-6597 or contact us to find out how Studio can work for you.
01/12/11 by Trevor Oldak | Blog, Development Blog | 3 Comments »
Cellit Studio is the most robust mobile couponing, mobile marketing, and interactive text messaging platform in the world. As an engineer at Cellit, one of my primary tasks is to add new features and capabilities to Cellit Studio and its underlying platform. Here are a few of the many features that we have added to Cellit Studio over the past six months.
Real-Time Charting
Now, when you launch a mobile campaign, you can see real-time data and statistics on what your users are texting in, and what they’re receiving back as responses. This data is updated as it happens. Try it for yourself! Log in to Studio, click ‘Review’, and then ‘Keyword Activity’, and then text in one of your keywords. The chart should update almost instantaneously.
What’s even cooler: Click on any day on the chart. You’ll be able to drill down to see hour-by-hour activity. All of this information is exportable to XLS, CSV, or PDF.
Mapping
When someone texts in, we can gather some basic information about them from just their phone number, such as the state from which their area code originates. Now, in Cellit Studio, you can see a map of where people are texting in from, or where the most people are redeeming mobile coupons. Are the majority of your participants from Massachusetts? Arizona? What kind of text-message marketing and mobile advertising are you doing in your most successful areas?
What’s even cooler: Click on any state in the map to zoom in and see what area codes within the state are yielding the best results.
AND/OR Rule Groupings in the Campaign Launcher
Let’s say you want to message people who were sent your last message, or people who texted one of your keywords in the past three days. Most text messaging platforms, if they can do either of those, can’t do both at the same time, and you’d have to set up two campaigns. And then you would have to worry about people who could be in both campaigns and receive the message twice. Now, Cellit Studio lets you create complex campaign recipient rules with speed and ease, so you can better target your campaigns in the most effective way possible. This saves you time and energy and increases the effectiveness of your mobile marketing campaign.
Target by Time Zone or State
Another new feature of the campaign launcher is that you can now send a message to people with area codes in a specific state. That way, your ice cream discounts can go to those in Texas, while your Alaskan subscribers receive the hot chocolate coupon. Or, you can have a campaign that goes out at 8AM AST to those in the Bahamas, 8AM HST to those in Hawaii, and 8AM in the respective time zones of everyone in between.
In-line expiration dates
Now, you can create coupons that expire at a time relative to when the subscriber receives the message. That way, someone who receives a coupon on December 6th can have it expire on the 13th, while someone who receives it on the 12th may have until the 19th. This is especially powerful when incorporated with our coupon redemption software, Widgit.
12/13/10 by Brian Bauer | Cellit News, News | No Comments »
Cellit Brings Mobile Coupon Redemption to Android
Cellit Releases Cellit Widgit for Android
Chicago, IL, December 3, 2010– Cellit LLC, a leading provider of mobile marketing and mobile couponing solutions, announced today the release of their Widgit mobile coupon redemption technology for the Google Android platform. This new Widgit enables retailers and QSR brands the ability to redeem and track mobile coupons in real-time directly through their Android based devices, without any integration with their POS system. Cellit adds the Widgit for Android to their portfolio of mobile coupon redemption tools, including the Windows-based Widgit and the iWidgit for iOS.
“Delivering a mobile coupon code (or bar code) is just the first step in building a mobile couponing ecosystem,” said David Wachs, President of Cellit. “As a leader in mobile CRM and couponing, we have been issuing unique mobile coupon codes for years. The real hurdle has always been validation and redemption. Cellit provides multiple ways to handle this, from our open APIs to our Widgit for Windows-based POS systems. Now, we are excited to release the Widgit for Android devices. This small app allows the simple validation and redemption of mobile coupons from any Android device, making the program perfect for roving ticket takers or a mobile sales team. Furthermore, companies with antiquated POS systems, incapable of integrating with our API can now simply keep an Android tablet next to the register. This provides a cost effective, easy to implement solution.”
The Widgit for Android also includes Cellit’s mobile loyalty features, enabling the easy debiting of loyalty points for transactions directly to the customer’s account.
“We see mobile loyalty as having tremendous potential. In this day and age when the cell phone is replacing the credit card, there is no reason why the cell phone cannot also replace the loyalty card. The loyalty functions of the Widgit reduce fraud while removing the requirement for all patrons to carry a loyalty card. Now, their cell phone number becomes their loyalty number. Furthermore, as all loyalty members must sign up to the mobile program, they will opt in for additional messaging, creating a positive feedback loop. It’s incredibly easy to implement.”
The new Widgit release is immediately available for free in the Android Market. The iWidgit for iPhone and iPad is already available in the Apple App Store. Cellit also provides custom integration for proprietary POS platforms, including Micros, Agilysys, Aloha and more.
About Cellit, LLC
Headquartered in Chicago, Cellit was founded on the premise that mobile technology can be accessible to all by combining engineering expertise with world-class customer service and marketing support. Cellit develops innovative and cost-effective self-service solutions for mobile marketing, as well as custom mobile solutions for some of the world’s largest brands. With clients including Taco Bell, Subway, Zumiez, IKEA, Tribune Corporation and GPS Insight, Cellit has a reputation for delivering groundbreaking custom mobile applications in record time. More information on Cellit can be found at their web site: http://www.cellit.com.
For more information, please contact:
Brian Bauer
Director of Operations
Cellit
Tel 800.790.6597
Fax 866.856.3936
Email brian.bauer@cellit.com
Web www.cellit.com
11/23/10 by David Wachs | Cellit News, News | No Comments »
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The Cellit Widgit Plugin for Windows-based POS Expands its Loyalty Features
Chicago, IL, November 23, 2010– Cellit, a leading provider of mobile marketing solutions, announced today the release of the newest version of Cellit’s Windows-based POS system, the Widgit® v2.0. This updated version of the Widgit features a more robust loyalty points tracking system, enabling multiple point levels for purchases. Upon reaching specified point totals, special offers and rewards can be delivered to the user’s cell phone. This expanded loyalty feature, which allows the store manager to create multiple point levels, is available immediately on the Widgit.
The updated Widgit enables multiple mobile loyalty reward levels for transactions. For example, some purchases may add one point to the user’s loyalty account, whereas others may add five or ten. Special offers can then be sent automatically upon hitting certain thresholds.
Cellit Widgit with Loyalty Points Program
“Our clients have enthusiastically embraced the loyalty add-on for the Widgit,” said David Wachs, President of Cellit. “The loyalty program creates a positive feedback loop with mobile coupons. When customers come to the establishment, they’re asked if they’re on the mobile loyalty club. If they’re not, they can join and start receiving offers in addition to collecting points. The program has been so successful that our clients asked us to expand the functionality with multiple point levels. Stores can now offer more granular levels of rewards based on purchase activity.”
The loyalty platform is compatible with Cellit Studio, Cellit’s premier mobile campaign management platform.
Cellit currently sees many of its mobile couponing clients experiencing coupon redemption rates of twenty percent or greater. Cellit believes the new loyalty features will grow the pool of redeemers, thereby accelerating the return on investment for its clients.
“The new loyalty features in the Widgit are one more example of our commitment to our client’s success,” Wachs continued. “We pride ourselves on delivering solutions that are simple to integrate into the existing work environment, while providing maximum benefit. We are excited to see the impact this new feature set will have with our customers.”
The new Widgit release is available immediately. An Android version will be released later this month. The iWidgit for iOS will be released in January of next year.
About Cellit, LLC
Headquartered in Chicago, Cellit was founded on the premise that mobile technology can be accessible to all by combining engineering expertise with world-class customer service and marketing support. Cellit develops innovative and cost-effective self-service solutions for mobile marketing, as well as custom mobile solutions for some of the world’s largest brands. With clients including Taco Bell, Subway, Zumiez, IKEA, and GPS Insight, Cellit has a reputation for delivering groundbreaking custom mobile applications in record time. More information on Cellit can be found at their web site: http://www.cellit.com.
For more information, please contact:
Brian Bauer
Director of Operations
Cellit
Tel 800.790.6597
Fax 866.856.3936
Email bbauer@cellit.com
Web www.cellit.com
