Posts Tagged ‘Campaign Manager’

Cellit’s Mobile CRM Platform Extends Reporting with Interactive, Drill-Down Mapping

Chicago, IL, September 28, 2010 ­– Cellit LLC, a leading provider of mobile technology solutions, announced today the addition of drill-down area code mapping to the suite of campaign reporting tools built into Cellit Studio, the company’s campaign management and mobile CRM platform.

Cellit’s mapping tool allows clients to easily gain insights into who is participating in their mobile programs.   Campaign managers have been able to view maps of who is subscribing or un-subscribing to their campaigns at the national level, and on a state-by-state basis.  Now, clients can drill-down on each state to view activity at the area-code level.

“Cellit Studio’s robust suite of reporting analytics help mobile campaign and CRM managers determine who is interacting with their mobile programs most,” stated David Wachs, President of Cellit.  “With the newly expanded mapping tool, our clients gain an even greater level of granularity of analytics about their membership base.  Using this information, our clients can refine their mobile programs to best suit the specific needs of their subscriber-base, and hyper-target their marketing message.  Clients have already begun utilizing this feature to cater to the specific demographic of their mobile subscribers, as well as use this data to shift investments in traditional media.  We are thrilled by our client interest to-date.”

Interactive, drill-down mapping is one of many campaign management and reporting tools that have made Cellit Studio one of the most user friendly and powerful mobile CRM platforms available.  With the addition of the mapping reporting tool, all graphs and charts can now be exported as PDFs to facilitate easy offline reporting and documentation.  Cellit plans to release additional automatic report generating features later this year.

“We are determined for Cellit Studio to maintain its technological lead over the competition,” continued Wachs.  “Our staff is dedicated to continuing to develop new and unique features that are unmatched in the marketplace, and we have several more planned for release this year.  Many of our new features stem from feedback from our clients, and we are grateful to them for their support and innovative uses of the platform.”

For a demo of Cellit Studio 3 and to explore its enhanced features, please contact a sales representative at sales@cellit.com or 800.790.6597.

Cellit Named as One of Inc. 500’s Fastest Growing Companies of 2010

Chicago, IL, August 25, 2010 ­– Cellit, a leading provider of mobile marketing solutions, has been honored by Inc. Magazine in their annual ranking of the fastest growing businesses in America.  This year’s Inc. 500 rankings were based on measured revenue growth from 2006 to 2009 for U.S.-based, privately held companies.  Cellit’s revenue growth was an astounding 1186%, placing Cellit at #262 on this prestigious list and #10 for Chicago based companies.

Founded in 2005, Cellit has grown from its roots of providing on-demand real estate info via its House4Cell platform, to powering nationwide mobile campaigns for clients including IKEA, Subway, Blue Man Group, Cirque du Soleil, the Tribune Corporation and countless small and medium sized businesses.  With a precision focus on customer-relationship-management through the mobile space, Cellit provides mobile solutions to clients that are quantifiable, cost effective and immediate.

“I am fortunate to have surrounded myself with an incredibly passionate, bright, and motivated team,” said David Wachs, President and Founder of Cellit.  “Building our company on the three pillars of industry leading technology, superior strategic guidance, and proactive customer support has enabled us to grow – and even flourish – during these difficult economic times.”

In addition to Cellit’s inclusion on this year’s list, two of Cellit’s clients were also recognized in the rankings: GPS Insight, a provider of GPS tracking, navigation and messaging technology to fleet based customers, and ModCloth, an online retailer specializing in vintage clothing, accessories and décor.  Both were early adopters for mobile technology, and have integrated the Cellit platform into the fabric of their business.

“We needed reliable, simple SMS text messaging communication between our customers and their drivers, and the capability to send urgent alerts in real time.  There is no substitute for the type of mission critical, profoundly reliable service we receive every day from Cellit,” said Robert Donat, CEO of GPS Insight, whose company was #281 in the survey.

“Our customers are tech savvy and on the go.  Mobile helps us connect with them when they want, how they want and wherever they are.  ModCloth’s text messaging efforts produce instant engagement and feedback from our most loyal customers.” said Crystal Smith, SMS Coordinator at ModCloth, whose company was the #2 ranked company with 17,191% growth.
Cellit’s growth during this otherwise turbulent economic period is a reflection of the explosive interest in mobile technology and its impact on the consumer, combined with Cellit’s continued investment in systems and staff.  Since 2005, Cellit has increased staff by 700%, launched 620,000 mobile campaigns, and sent over 33 million messages.

“As a company, Cellit sets incredibly high expectations, and we’re especially honored to be recognized for our achievements in becoming an industry leading mobile technology provider,” said Wachs.  “Based on our growth during the first half of 2010, we’re already looking forward to submitting to the Inc. 500 for 2011.”

About Cellit, LLC

Headquartered in Chicago, Cellit was founded on the premise that mobile technology can be accessible to all by combining engineering expertise with world-class customer service and marketing support. Cellit develops innovative and cost-effective self-service solutions for mobile marketing, as well as custom mobile solutions for some of the world’s largest brands. With clients including Taco Bell, Subway, Zumiez, IKEA, and Cirque du Soleil, Cellit has a reputation for delivering groundbreaking custom mobile applications in record time. More information on Cellit can be found at their web site:  http://www.cellit.com.

Cellit Ranked #262 on the Inc. 500′s List of the Fastest Growing Companies

Cellit ranked #262 on the Inc. 500 of 2010, ranked #10 for Chicago based companies and #2 for Advertising/Marketing in Chicago! Read more about our nomination here!

Cellit Launches New and Improved Mobile Marketing Platform, Cellit Studio 3

Chicago, IL, July 14, 2010 – Cellit, a leading provider of mobile marketing solutions, today released its largest overhaul of their core Cellit Studio platform, Cellit Studio 3. Highlighted by a completely redesigned graphic interface, Cellit Studio 3 features new message management and organization options, more complex rules to better segment and target users, and advanced reporting options that significantly improve the user experience.

“This is the most comprehensive redesign of our platform and user interface since its initial release five years ago. The new features are the product of months of dialogue with our customers and partners about their needs and suggestions, as well as some fantastic internally developed ideas,” stated David Wachs, President of Cellit.

The new message management and organization options allow users to organize messages into content categories or by campaign, enabling power users to quickly find and adjust specific campaigns within their program. The new feature is core to the platform’s access control functionality, allowing robust permissioning and control to multi-user Cellit Studio accounts.

Enhancements to the already robust scheduler function improves campaign planning by allowing users to schedule specific dates and times for common campaign tasks, including changing auto-replies at specific times and to sending reporting emails to administrators. Cellit’s reporting engine has now been augmented with dynamic maps that allow users to see key activity—such as subscriber growth, unsubscribes and keyword popularity—aggregated by state and area code.

Cellit’s rules-based campaign launcher has also received upgrades. New rules allow logical groupings, termed “ANDs” and “ORs” by Cellit, which allow unlimited possibilities on targeting and segmenting.

”Cellit Studio has long been the most flexible mobile marketing campaign manager available, ” continued Wachs. “The new additions to the platform enable Cellit to continue maintaining a dominant lead in the space and allow our clients to implement groundbreaking platforms with ease. We are excited to provide all of our Cellit Studio clients access to these advanced new features at no additional charge.”

For a demo of Cellit Studio 3 and its enhanced features, please contact a sales representative at sales@cellit.com or 800.790.6597.

About Cellit, LLC

Headquartered in Chicago, Cellit was founded on the premise that mobile technology can be accessible to all by combining engineering expertise with world-class customer service and marketing support. Cellit develops innovative and cost-effective self-service solutions for mobile marketing, as well as custom mobile solutions for some of the world’s largest brands. With clients including Taco Bell, Subway, Zumiez, IKEA, and GPS Insight, Cellit has a reputation for delivering groundbreaking custom mobile applications in record time. More information on Cellit can be found at their web site: http://www.cellit.com.

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