NFIB, the Voice of Small Business, just release an article outlining tips for boosting sales through text messaging, which featured Cellit’s David Wachs. The tips include targeting current customers, driving new business and going viral.
“Text message marketing is a low-cost way to get deals into your customers’ hands to drive sales. Texts are more convenient than email or print coupons, so it’s no surprise that they’re effective. Coupons sent via text message are redeemed eight times more often than those sent via email, says David Wachs, founder and president of Cellit, a mobile marketing company in Chicago.
To start sending texts, sign up for a mobile marketing service. Most charge a monthly fee, and some provide additional support, such as advertising materials and coupon-redemption tracking. You can send and schedule texts through an online account.”
Read more at nfib.com.