It’s time to get rid of that flip phone

5 July 2010
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If you’re reading this blog, you’re either a smart young professional or a budding business owner. Time is of the essence, and you’ve got lots of things to do, mountains to climb, and success to accumulate. Sad, but true – 60% of the public (read, people like you) still have either a flip phone or a feature phone (those smart-phone wannabe’s with full keyboards). And it’s time that number changed dramatically.

Here are my five reasons why you should run out right now, regardless of when your contract comes up for renewal, and purchase a new smart phone:

1) 40% of people already have. While that’s not quite half, the rate at which people are purchasing smart phones is only increasing.

2) There are amazing productivity gains to be had from a smart phone. In addition to checking email and quickly looking at mobile websites – things like integrated calendaring, a complete address book and syncing with your desktop will help you move the ball forward. It was only recently that I stopped writing down addresses, relying on my calendar and mapping software to instantly look up my next destination.

3)Apps, Apps, and more Apps. More and more companies are finding innovative ways to integrate with a smart phone. Whether its games, Facebook, Twitter or a more substantive business application – your phone becomes a one-device connection to your personal and work life.

4) Because my mom has one. Well, not really … but certainly there are plenty of people around you that squirm when you pull the old clunker out.

5) Mobile is passing you by. The mobile world is evolving quickly, and those not participating in it will be left behind. Whether you like it or not, your customers, employees and friends are purchasing a smart phone – and being able to anticipate how they could use it will only help you grow your business.

I purchased a Blackberry Curve two years ago, and am now finding myself feeling outdated and left behind. Like you, it’s time for me to upgrade. The big question for me is Android vs. iPhone, which seems to be a personal decision for most people. So join me this holiday weekend in jumping in fully.

Tags: apps, Email, Facebook, flip phone, mobile websites, Smart Phones, smartphone, Twitter

Brian Bauer

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